Clean+Care
Multipurpose Hygiene Essentials
Share your clean! Clean+Care is a toiletry brand that focuses on providing affordable, high-quality travel essential kits available online, in airports, and at major retailers. For every hygiene kit purchased, a kit is donated to Family Promise’s national network of shelters. This initiative combines the joy of travel with a commitment to social responsibility, creating a brand that stands for compassion, quality, and community impact.
What I Did
Art Direction
Logo + Naming
Copywriting
Web Presence
Advertising
Package Design
Problem
Many unhoused individuals lack consistent access to quality hygiene products and other essentials. For those who travel, toiletries are often overlooked or even forgotten when packing for a trip.
Solution
To create a hygiene essentials kit that is donated to Family Promise’s network of shelters for each one purchased. The kit contains the absolute essentials a person needs to maintain personal hygiene and feel ready to take on the day.
Voice Words
Clean, playful, trustworthy
